Social Sciences
Academic SEO for your research papers | How to publish in journals
Source: http://howtopublishinjournals.com/2013/12/08/academic-seo-for-your-research-papers/
Academic SEO for your research papers
December 8, 2013
The truth is that I hadn?t thought much of linking SEO and papers before, but it?s reasonable: to
use the techniques of marketing from bloggers and websites to raise the visibility of our research. There is a document on the subject, from
Wiley, Search Engine Optimization: For Authors,
which is quite original, though in truth it doesn?t add much to what
authors do naturally with their papers, but it gives you a very
interesting twist on how to write (or varnish) your scientific articles.
Selling
??your articles to obtain citations is not well seen in academia, but
instead working on SEO it isn?t, that comes to be the same thing, so
don?t worry, without realizing it you do SEO for your publications.
- Academic Search Engine Optimization (SEO) is the process of
transforming your research paper into one which is easily indexed and
categorized by the search engines, and thereby more advantageously positioned to increase visibility and citations.
That an author alone could position his/her articles on Google is practically impossible, though you can do many things, as Wiley say in the above mentioned article, such as:- Take care of the title, abstract and keywords thinking of SEO
- Write consistently and use headings
- Cite your own articles and those of the co-authors
- Promote your papers in the social and academic networks
I mean, those are the logical tips, and even the classical ones to round and disseminate a paper in the web 3.0 environment, but you can now comment about them without complexes: everything seemed so far as self-promotion
, now with SEO language everything is politically correct, and even look foolish if you don?t do it.But don?t forget that the main tool of SEO is the very journal where you publish, or the publishing platform, that is well positioned as
Wiley?s in this case; this by itself can generate more than 90% of a paper
positioning on the searches. What doesn?t change anything to what is
being done so far,
that the platform for disseminating research is the important thing; so that simultaneously leaves a glimmer of hope for other innovative platforms such as repositories; there is the successful
SSRN.
So take it easy, because everything in academic research always leads to the same thing: the base is good research, plan well the impact, and publish in the right journal for your paper.
Almost nothing! And in the meanwhile don?t forget the SEO thing, for
having done all you should do to increase your prestige and personal
brandAcademic SEO for your research papers | How to publish in journals
-
More On Seo For Publishing: Trying On Keywords And Lady Gaga?s Sunglasses | Exchanges
Source: http://exchanges.wiley.com/blog/2013/10/29/seo-part-ii-keywords-and-lady-gagas-sunglasses/ More on SEO for publishing: trying on keywords and Lady Gaga?s sunglasses 1 Comment ...
-
Taylor & Francis Author Services - Writing Your Article - Search Engine Optimization
Source: http://journalauthors.tandf.co.uk/preparation/writing.asp Search engine optimization It is essential that authors and editors make every effort to ensure their articles are found online, quickly and accurately, ideally...
-
In The Race For Citations, Journal Editors And Authors Should Work Together | Open Science
Source: http://openscience.com/in-the-race-for-citations-journal-editors-and-authors-should-work-together/ In the race for citations, journal editors and authors should work together April 3, 2015 Citation count is widely seen as the best...
-
Academic Search Engine Optimization
Source: http://www.library.yorku.ca/cms/academicseo/ Academic Search Engine Optimization(Also available as a PDF, specially formatted for printing and reading: Academic Search Engine Optimization)You want your article to be read. Of course the first...
-
Open Science - Why And How Should You Optimize Academic Articles For Search Engines?
Source: http://openscience.com/optimize-academic-articles-search-engines/ April 9, 2014Why and how should you optimize academic articles for search engines? As an author of a blog on contemporary scientific...
Social Sciences