Academic Search Engine Optimization
Social Sciences

Academic Search Engine Optimization


Source:  http://www.library.yorku.ca/cms/academicseo/

Academic Search Engine Optimization

(Also available as a PDF, specially formatted for printing and reading: Academic Search Engine OptimizationPDF icon)
You want your article to be read. Of course the first and most important thing is to write a good article and get it published in a good journal.


Once that?s done, here are some things you can do to make the article easy for others to find, which means more people will see it and be more likely to read it and cite it.


(If you want to make your web site, or your project?s, more visible in search engines, see Search Engine Optimization: Advice for York Researchers. If you have any questions about either kind of SEO, get in touch with William Denton, web librarian.)

Understand Google Scholar

Google Scholar indexes
scholarly material from proprietary sources such as subscription
journals and grey literature from the open web. It can be easier to
search there than to go into several different databases.


Soon after your article is published, Google Scholar will see it.
Here is what?s known of how Google Scholar decides its search rankings,
and why your article ends up where it does in the results:


(Source: Jöran Beel, Bela Gipp and Erik Eilde. ?Academic Search Engine Optimization (ASEO): Optimizing Scholarly Literature for Google Scholar & Co.? Journal of Scholarly Publishing 41.2 (2010): 176-190.)


Make it open access

OASIS (Open Access Scholarly
Information Sourcebook) explains what open access is, how it works, why
it works, and how to get started.


Open access is different across disciplines. To find out more, see York?s Scholarly Communications Initiative or talk to Andrea Kosavic, Digital Initiatives Librarian.


Put it in YorkSpace

Google Scholar knows that YorkSpace is the institutional repository at a research university. It gives high weight to articles stored there. The YorkSpace Deposit Toolkit explains everything you need to know to add your work, with instructional guides, videos and documentation


Contact the library?s digital initiatives team at <[email protected]>.


Announce it

Track your citations



York University Libraries » Academic Search Engine Optimization




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